Shelf Report: know where your ad money counts on Coles and Woolworths

Know where your ad money counts on Coles and Woolworths

woolworths › ice blocksExample

Ad Polar Pete Lemonade Pops

Ad Sunny Stick Berry Ice Blocks

Juniper Bay Mango Ice Blocks Yours

Anyone searching ice blocks on Woolworths scrolls past these ads before they find yours. We check your searches every morning and tell you each Monday what changed and what it means for your ad spend.

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Every example here is made up. To see real search pages from this morning, open the free Brand Checker.

Your Monday note

Example

Polar Pete ran sponsored spots on ice blocks at Woolworths every morning this week. Last week it did not.

Your Mango Ice Blocks stayed near the top only on the mornings your own ad ran. On the other mornings, shoppers scrolled past Polar Pete first.

At Coles, nothing changed on ice blocks this week.

Your Monday note

Example

Coastline ran sponsored spots on deodorant at Woolworths every morning this week. Last week it did not.

Your Aloe Roll-On stayed near the top only on the mornings your own ad ran. On the other mornings, shoppers scrolled past Coastline first.

At Chemist Warehouse, nothing changed on deodorant this week.

Your analyst for Coles and Woolworths

A note every Monday.
Send us your Cartology or Coles 360 report each month, and we tell you what it means next to what shoppers actually saw.
Reply with a question, and a person answers.

What we see, and what we do not

We search like a logged-out shopper, every morning: each of your searches at Coles and Woolworths, plus Chemist Warehouse and Priceline for health and beauty, and Petbarn for pet.

Logged-in shoppers can see different ads, and we do not see what anyone pays.

Prices

Free

Brand Checker

Look up any brand or search we check, and see who had the ads this morning.

Open the Brand Checker

Analyst

$990 a month

Founding price

One brand, up to 20 search terms, each checked every morning at every retailer we check that stocks it. A note every Monday, a monthly read of your Cartology or Coles 360 report, and answers to your questions.

Agency

from $2,500 a month

Several brands, one invoice, and a call with us every month.

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